![]() Think of it as the very best of Spotify’s personalisation – but as an AI DJ in your pocket.” The more you listen and tell the DJ what you like (and don’t like!), the better its recommendations get. “If you’re not feeling the vibe, just tap the DJ button and it will switch it up. ![]() And what’s more, it constantly refreshes the line-up based on your feedback,” the company said. “It will then review what you might enjoy and deliver a stream of songs picked just for you. The DJ will enhance Spotify’s existing personalisation features by sorting through the latest music and looking at some of the user’s old favourites that they may not have heard in years. Now rolling out in beta, the DJ will perform a variety of tasks ranging from curating a line-up of music it thinks the user will like, to commentary around the tracks and artists “in a stunningly realistic voice”. Spotify describes the DJ as a personalised AI guide that “knows you and your music taste so well that it can choose what to play for you”. The Stockholm-based music streaming giant has revealed its latest feature: an AI-powered DJ that acts as a sort of virtual assistant to users listening to music through the app. Spotify is the latest big name in tech to throw its hat into the AI ring with a new DJ feature amid burgeoning demand for the technology. Developed with OpenAI technology, the new DJ feature uses AI to suggest music and provide commentary in ‘a stunningly realistic voice’.
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